As the second article in the serialized series, this one mainly focuses on how to position yourself according to the environment and roles, as well as the selection criteria for glasses.
Image is a reflection of a person's inner self and a manifestation of self-cultivation. Judging people by their appearance, in my opinion, is the most intuitive and effective way to understand people. Of course, I don't mean the distinction between beauty and ugliness based on natural endowment.
"Appropriateness" is the main criterion for good image management.
Looking good is a personal feeling. While being appropriate means our ability to coordinate with the environment. Additionally, human beings are social creatures, and we cannot talk about ourselves without considering the environment.
To be appropriate, you need to think about: Who am I? Where am I? Who are my main audience? What image do I want to present?
For example, in a law firm, if you are a lawyer and you are mainly facing clients who have entrusted cases to you today, you need to convey a sense of rigor and professionalism to gain the clients' trust.
Another question arises. When you are facing your family, are you still in the role of a lawyer? Of course not. At this time, the environment has changed, your audience has changed, and you are in the role of a family member, so naturally you don't need to show a professional image.
Appropriateness is about propriety. Different roles require different expressions, and different images will give people different impressions. For example, public servants should be simple, amiable, and low-key. Financial elites should appear experienced and decisive. Freelancers should be fashionable, trendy, and individualistic. You need to find the expression that suits you best.
During more than ten years of work, I have classified the commonly shown personalities.
Analysis of Exterior Personalities
Appropriateness is respect, and it is also harmony. The styles of your glasses, clothes, and hairstyles should be consistent. Clothes have their own styles. Depending on the occasions, clothes can be divided into many types: business, semi-formal, casual, sportswear, formal attire, personalized, and casual.
Glasses are the same. They can be simply classified by style. Then, referring to the above natural styles and exterior personalities, a more accurate matching can be achieved.
Simple Style Classification of Glasses
Many people may find it difficult to distinguish clothing styles and the characteristics of glasses. However, in my view, the difficulty actually lies in how to position one's own exterior personality. This is also the most time-consuming part of my work because it is the foundation of everything.
When communicating with clients, I often encounter the following phenomena:
They give a lot of keywords, and some of them are even hard to coexist;
They often mention several fancy words, but from the communication with them, it can be found that these are not their real personalities;
They say that they have never thought about such issues and cannot give an answer;
When asked about their usual clothes, their answer is always casual wear;
They have many important occasions to attend, and the differences among these occasions are significant.
My usual practice is to have extensive conversations with them instead of asking clients to fill out questionnaires to get answers. It is precisely during the relaxed conversation process with clients that I can well perceive their personalities through their language and body language. Only in this way can I start the design and matching of glasses.
One of my clients is a bigwig in the domestic Internet industry. Later, he sold several websites and became an investor. When communicating with him, he hoped to give people a professional and rigorous impression at work. After chatting with him for half an hour, I suddenly came up with the positioning of a "scholar" and then made several guesses: You have the habit of reading a large number of books for many years; You like calligraphy and writing; You also like drinking. (He asked curiously how I guessed that.) I said that your tone of speech is completely that of a scholar rather than a businessman or an investor. You don't need a professional and rigorous feeling. Being scholarly is your best calling card. This positioning is also suitable for friends' gatherings. Later, he recommended many friends to me.
So what we are looking for is not the standard answer but a more suitable option!
To position your own exterior personality, you can refer to some personality test questions. Besides, think about the state in which you feel the most comfortable, think about the evaluations given by the people you "care about", and then verify them with the above results. You will find the style that suits you best.
If your time cost is high, then find a professional image designer to help you sort things out.
So, if you have read this far, you should know that finding glasses that suit you can definitely not be solved just by reading a few articles. Try more, look more, compare more, and think more. Gradually, you will not only be able to choose good-looking glasses but also have a new understanding of your clothing, hairstyle, etc.
Appropriateness is the result of the tempering of time and cannot be achieved overnight.
The following basic rules are easy to remember and practical:
The materials of glasses/clothes are especially important at this stage.
Design is a direct manifestation of taste and has nothing to do with price.
Sizes and details become more important.
Appropriateness is not about catering to others. You should establish your own style and optimize it.
At this stage, you start to have multiple pairs of glasses, just like you have multiple sets of clothes.
Whether it is glasses or image design, they should all return to the person himself and his daily life.
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